[01:10] How Backblaze accomplishes 90% inbound
[06:00] The unconventional ways Ahin drove growth at Backblaze
[09:23] The challenges of content marketing
[12:27] Campaigns that did not pan out and what Ahin learned from them
[16:23] The importance of having a unique view of value to share
[19:20] How learning the mechanics of collaborative databases benefited Ahin’s career
[20:35] Why Ahin thinks professional wrestling is America’s most important art form and purest form of storytelling we have
[01:42] The shift from single-market to multi-market
[04:36] The Miley moment
[10:50] Setting a brand vision well into the future
[13:10] What keeps Shane up at night?
[17:20] Shane’s inspiring people
[18:59] How does Shane stay balanced?
