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The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Cracking Hubspot’s Playbook for Emerging Markets with Paul Rios

Written by
Matter Made

Episode Outline

[01:22] The importance of manufacturing your own luck

[07:25] How leaders can ramp and grow teams

[12:25] The state of LATAM for Hubspot today

[14:50] How companies can expand into emerging markets and what mistakes to avoid

[24:05] Paul’s inspirations


Paul’s Inspirations

Brian Halligan

Mark Roberge

Peter Caputa

Jeetu Mahtani


Connect with Paul

LinkedIn

Twitter

Hubspot

‍

Coming up next:

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Sam Boonin, former VP Product Strategy at Zendesk on all things PLG and Product Marketing

5
min read
min watch

Episode Outline

[01:50] Product marketing

[04:33] Avoiding the product marketing pitfall

[10:10] The quality of product marketing for trial-led sales assist companies

[13:27] Sam’s advice for young companies

[16:32] How does Sam maintain a life balance?

[20:09] Inspiring people


Sam’s Inspirations

People who are designing the life they love.


Connect with Sam

LinkedIn

Twitter

‍

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