The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Evan Kohn on dialing the Inbound & Outbound growth mix at Pypestream

Episode Outline

[00:49] Evan’s background

[02:16] How Evan went from teaching to DOD consulting to SaaS startup

[05:34] How Pypestream stands out and proves what conversational AI can achieve to large enterprises

[11:19] The role of Chief Business Officer

[12:18] The biggest challenge Pypestream is facing this year

[15:15] Lessons Evan has learned on the way to where Pypestream is today

[17:51] Pypestream’s most and least successful campaigns

[22:30] How Evan unwinds


Evan’s Inspirations

Adrian Swinscoe

Helen Yu

Lucas Watson


Connect with Evan

Linkedin

Website

Twitter

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Podcast Outline

[01:38] Mike’s background

[04:55] The secret sauce that many leaders of Fortune 500 companies don’t know about

[06:20] The one percenter mentality that takes companies to the next level

[08:00] The qualities and mindset of successful leaders

[09:27] Successful leaders understand the 3 elements: Mindset, language, and patterns

[10:35] Marketing leaders vs sales leaders

[11:00] What the most effective leaders across all niches have in common

[11:45] The relationship between mindset and strategy

[15:27] What you have to determine before you can talk strategy

[16:30] The two most important elements leaders should have


Mike’s Inspirations

Tony Robbins

Dan Lier

Chip Merlin


Connect with Mike

Linkedin

Twitter

MikeLindstrom.com

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