The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

From Microsoft leadership to startuplandia with Romi Mahajan

Episode Outline

[00:50] Romi’s shift from Microsoft to the startup space

[02:04] The transferable skills Romi gained from Microsoft and what he had to learn and unlearn

[04:23] Where Romi is at in his current company

[06:20] Why Romi’s company split off from their parent company to become an independent entity

[07:35] Romi’s growth thesis and how his thesis evolved as his company grew

[09:24] How Romi structured his shift from direct sales into channel selling

[11:54] The strategy that Romi’s company plans to formalize in the next few months

[13:38] How the Pacific Northwest startup community has changed

[17:40] How tech companies can become more involved in the communities that support them

[22:15] Romi’s favorite community projects and thoughts on how tech can help drive meaningful change

[25:12] Romi’s inspirations


Connect with Romi

LinkedIn

Website

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

In this episode, Elias Rubel is joined by Alok Nandan, General Partner at Emergent Ventures founding partner at Akra Venture Labs, a fundraising pitch tool for Founders. Alok shares his thoughts on giving VCs a more complete picture of your company, getting the meeting, and making it count.

Episode Outline

[04:39] How Salesforce is applying AI and data science in their products

[07:16] Alok’s journey into independent consulting and helping early-stage founders

[11:13] How to bet on founders and help them succeed

[12:04] Steps in domain expertise and identify the pain point of the buyer

[14:34] The process of getting prospects through the funnel

[16:35] Lessons from the school of hard knocks

[19:22] The importance of a peer group of folks who are on a similar journey

Alok’s Inspirations:

Ankur Jain

Contact Alok

AngelList

LinkedIn

Twitter

Ready to drive efficient demand?

LET’S TALK
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