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The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Former VP of Growth at Drift and Advisor to many, Guillaume “G” Cabane, on the mashup between Economic Market Dynamics and low-cost CAC strategies

Written by
Matter Made

Episode Outline

[01:09] G’s background

[01:36] Mashup between Economic Market Dynamics and low-cost CAC strategies

[07:00] G’s favorite examples of growth hacking

[14:26] What questions should listeners ask themselves?

[15:36] How does G stay sharp?

[20:42] G’s influential people


G’s Inspirations

Brian Balfour

Andrew Chen

Darius Contractor

Elena Verna


Resources

KeyBanc Capital SaaS Performance Survey (PDF)


Connect with G

LinkedIn

Twitter

Website

‍

Coming up next:

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

From $0-$80M ARR in 13 Months with Hopin CMO Anthony Kennada

5
min read
min watch

Episode Outline

[01:25] Managing expectations

[03:09] Hopin’s numbers

[07:41] Capturing the opportunity

[11:31] The challenges of fast, effective growth

[14:07] Where is the market going?

[18:10] Anthony’s health

[22:08] How does Anthony unwind?

[25:28] Inspiring people

 

Anthony’s Inspirations

Nick Mehta

 

Connect with Anthony

LinkedIn

Twitter

Website


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