Episode Outline
[01:04] Seema’s story
[07:30] Developer marketing
[13:18] Seema’s tool box of strategies
[16:18] Unpacking DE&I
[20:29] Seema’s advice
[22:17] How does Seema find her balance?
Connect with Seema

[04:39] Nate’s background
[07:16] How does one focus on team building, service delivery, customer experience?
[10:13] The ability to build a revenue engine that works with the product engine.
[11:18] Understanding marketing and sales channels as your platforms
[12:04] What to look for inside of an eCommerce transaction funnel or inside of a marketplace
[14:34] What could also serve as instrumentation panel for success
[16:35] How to ensure strategic direction is implemented
[17:04] The art of balancing competing priorities
[19:22] Use empirical evidence to decide stages of your opportunity funnel.
[20:19] Moving from discovery of that into something predictable, repeatable, and scalable.
[23:19] Begin the experiment for the best customer experience