The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Skilljar CEO, Sandi Lin, on her evolution as a leader and lessons learned

Episode outline:

00:34 What does Skilljar do?

01:56 How skills have evolved over time and how Sandi has evolved as an engineer leading a company as CEO

07:45 The moment Sandi decided to pull back and bring in leadership, sales and marketing

10:55 Can Sandi pack them to revenue or is it some other qualitative factor?

16:58 What would Sandi avoid, when starting her next company?

21:37 What gets Sandi really jazzed about this next revenue sprint fresh capital in the bank

23:15 People that helped Sandi get to where she is today


Connect with Sandi

LinkedIn

Twitter

Episode Outline

[01:09] G’s background

[01:36] Mashup between Economic Market Dynamics and low-cost CAC strategies

[07:00] G’s favorite examples of growth hacking

[14:26] What questions should listeners ask themselves?

[15:36] How does G stay sharp?

[20:42] G’s influential people


G’s Inspirations

Brian Balfour

Andrew Chen

Darius Contractor

Elena Verna


Resources

KeyBanc Capital SaaS Performance Survey (PDF)


Connect with G

LinkedIn

Twitter

Website

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