[00:36] Jake’s background
[02:50] How Jake scaled Glassdoor from 0 to almost 1M in MRR in under 16 months
[04:00] Some of Jake’s early pitfalls and how he learned from them
[08:28] Jake’s process for evaluating whether someone is a good fit for his team
[11:02] Why Jake started his own firm
[16:17] Don’t underinvest in process or infrastructure as you grow in scale
[18:15] How Jake unwinds
[18:44] How Jake works smart and efficiently
[01:26] Getting into category creation
[02:50] The Uberflip timeline
[05:22] Content marketing in 2012
[10:10] Other category names in the running
[13:23] The early list of must-have next steps
[16:26] The Uberflip Experience
[20:28] Looking to the future
[24:19] Inspiring people
Peter Cresha
Mark McCloud
