[00:45] Geoff’s background
[02:30] How Geoff grew SEO from zero to $300 million at Overstock.com
[04:18] The series of pivots that led to the idea for Huckabuy
[06:38] How to know when you have product/market fit and are ready to expand
[07:55] Mistakes Geoff made in his career that ultimately led to valuable lessons
[11:15] When and how Geoff shifted his focus with Huckabuy to achieve product/market fit
[13:00] What Geoff is prioritizing to scale his business
[15:00] How Geoff relaxes and gets out of his own head
[16:43] Geoff’s inspirations
[01:26] Chris’s background
[03:23] Thinking through customer journey
[05:19] Chris’s tactical tool chest
[07:35] What’s happening to events?
[12:32] Shifting to sales-assist and PLG
[15:56] Chris’s influential people
[18:45] How does Chris keep his head clear?
LinkedIn (Matter Made)
LinkedIn (Elias Rubel, CEO, Matter Made)
