Shane Murphy-Reuter, CMO of ZoomInfo, on the importance of setting your brand vision and the ‘Miley Moment’

Episode Outline

[00:24] Catalyst for formalizing RevOps

[02:41] Figuring out the need to prioritise RevOps

[04:16] What does RevOps seem to you? (Clear your misunderstanding about RevOps)

[05:28] A methodology to success!

[10:10] When things don't go according to the plan……

[12:54] The tension between sales and marketing

[13:52] Overanalysing v/s execution

[15:46] How to keep your head clear?

[17:15] The colleagues of success

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